Liberating careers at Coty: lattices not ladders
Volatility. Ambiguity. Transformation. This is modern business today.
McKinsey estimates that half of today’s work activities could be automated.A third of the next decade’s jobs haven’t even been invented yet. So the very concept of ‘career paths’ is becoming obsolete because opportunities are unpredictable.
As an entrepreneurial and forward-thinking business, Coty has been developinga new career philosophy based on the concept of lattices, not ladders.
To announce this initiative internally we needed find a compelling narrative and an engaging way to demonstrate the approach.